Whois Privacy Protection, at times also referred to as Privacy or Whois Privacy Protection, is a service that conceals the real contact details of domain registrants on WHOIS web sites. Without protection, the name, street address and email account of any domain registrant will be publicly accessible. Giving fake details upon registration or altering the genuine information afterwards will simply not work, as doing such a thing may result in the domain name registrant losing his/her domain ownership rights. The policies approved by ICANN, the Internet Corporation for Assigned Names and Numbers, require that the WHOIS information must be correct and accurate at all times. The Whois Privacy Protection service was launched by domain registrars as an answer to the rising concerns about possible identity fraud. If the service is active, the registrar’s contact information will show up instead of the client’s upon a WHOIS lookup. Most domain names support the Whois Privacy Protection service, although there are some country-code ones that don’t.